Interfloor establishing new partnerships around the world


Domotex 2011 looks set to be successful for Interfloor as it establishes new partnerships to expand into high-growth markets around the world. The company already has customers in more than 70 countries worldwide including China and South East Asia, and has been particularly successful this year in the Middle East. Another successful market where Interfloor has become the preferred underlay supplier, is in the major international hotel chains worldwide, with their largest ever single export order of more than 150,000sqm of underlay.

“Our international success has been based on the enduring strength of our brands, product quality, customer service and growing range. Major customers around the world know that they can rely on Interfloor to provide the optimum solution for underlay and flooring accessories wherever they do business.” said export director Tony Capon

Interfloor is the largest British-owned underlay manufacturer but which also provides a complete one-stop shop of underlay and accessory products.

With a portfolio of more than 800 flooring accessory products including carpet gripper, profiles, adhesives, tapes and fitting tools, in addition to its highly successful underlay business, Interfloor is the only manufacturer that can offer a complete solution.

Interfloor is the only manufacturer of carpet gripper in Europe, through its Gripperrods product. The company has recently improved the product’s appearance and quality to maintain its position as the leading carpet gripper in the UK. It is the only manufacturer to use Russian birch – the most superior type of plywood for gripper because of its strength and consistency. There is competition from other plywood manufacturers who make their gripper from poplar, but this is not recommended as it is softer is more prone to “bowing.”

“Our international success has been based on the enduring strength of our brands, product quality, customer service and growing range. Major customers around the world know that they can rely on Interfloor to provide the optimum solution for underlay and flooring accessories wherever they do business.” said export director Tony Capon

Interfloor will be exhibiting the extended range of Stikatak adhesives at Domotex, along with its market-leading brands of Tredaire and Duralay underlays, including the award winning Technics and Durafit double stick underlays for the international contract market.

To find out more, and view Interfloor products, visit Stand A45 in Hall 7 at Domotex 2011 in Hannover.